Return to flip book view

Seller's Guide

Page 1

Las Vegas Henderson Home Seller s Guide Presented by The Blankfeld Group www blankfeldgroup com

Page 2

Page 3

C 7475 WEST SAHARA AVENUE SUITE 100 LAS VEGAS NEVADA 89117 www blankfeldgroup com BlankfeldGroup BlankfeldGroup BlankfeldGroup BlankfeldGroup

Page 4


Page 5

A PEDIGREE LIKE NO OTHER Introducing Berkshire Hathaway HomeServices By utilizing the strength and valuable resources of one of the world s most respected brands we bring operational excellence and innovation as a compelling value for our customers With a clear vision as one of the most highly valued real estate companies in the market our powerful network of brands exemplify the reputation of Berkshire Hathaway among Fortune s 2013 most admired companies brokerage locations It is also the 2 player in global relocation With more than one third of Fortune 100 companies as clients our Relocation network moves nearly 85 000 families in and out of over 125 countries around the world each year BERKSHIRE HATHAWAY IS BUILT TO BE FOREVER IT S TRUE OF ALL THE BUSINESSES WE OWN A member of the over 200 billion dollar Berkshire Hathaway family one of the most stable companies in the world employing over 300 000 people globally among its family of companies Berkshire WARREN BUFFETT CHAIRMAN AND North America backed by Hathaway HomeServices CEO OF BERKSHIRE HATHAWAY Warren Bu tt the world s operates in nine countries the most successful investor U S under Berkshire Hathaway the company is a leader in all HomeServices Prudential Real 50 U S states 10 Canadian provinces Mexico and Estate and Real Living Canada under the leading Real Estate Companies Royal LePage and the an international network of approximately 80 000 Luxury Via Capitale as well as Bra zil U K France real estate agents and 2 800 real estate brokerage Singapore China and India It is the only company locations The company s U S based Global with such reach reputation and resources in the real Relocation real estate agents and 2 800 real estate estate industry

Page 6


Page 7

BACKED BY LEGENDARY STRENGTH Berkshire Hathaway HomeServices Arizona California and Nevada Properties Our Company made the Inc 5000 list of the fastest growing privately owned companies in America Our Company is the fastest growing real estate company in NV and AZ and the 3rd fastest growing company in the nation 34 BILLION Offices in 3 States World Wide Berkshire Hathaway HomeServices International network of firms Our Company sold more listings at a higher value than any other real estate company in the Valley 5 63 3 500 Agents Counting Our Company ranked 3 in the Berkshire Hathaway HomeServices Nationwide Network Our Company is honored to have more top teams agents than any other real estate company in the nation Gross Income in 2019 12 811 Total Transactions in 2019 3 Consistently rated as one of the most productive companies in the nation Highest average sales price locally and nationwide

Page 8

HOMESERVICES IS THE 1 BROKERAGE IN US HomeServices of America has ended Realogy brokerage subsidiary NRT s two decade reign atop the Real Trends 500 rankings of top residential real estate brokerages in the United States beating NRT by nearly 10 000 transactions to become the number one real estate firm by sides in 2019 HomeServices closed 346 629 transaction sides for a total sales volume of 135 9 billion by representing the buyer or seller in deals in 2018 according to the report The same sale could be counted twice if the brokerage represented both the buyer and seller It s an increase of 6 percent and enough to upset the 20 year winning streak of NRT which operates through brands such as Sotheby s and Coldwell Banker Source Bloomberg https www bloomberg com news articles 2019 03 27 warren buffett s homeservices becomes top home brokerage in u s Inman https www inman com 2019 03 27 homeservices dethrones nrt as top brokerage in the us real trends

Page 9

AWARDS RECOGNITION Consistently in the Top 10 AWARDS RECOGNITION Consistently in the Top 10 at BHHSNV 2004 9th 2005 7th 2006 3rd 2007 5th 2008 6th 2009 6th 2010 8th 2011 7th 2012 6th 2013 9th 2014 8th 2015 6th 2016 7th 2017 7th 2018 8th 2019 7th

Page 10

DARE TO COMPARE OUR SERVICES Compare Our Services To The Competition Exclusive BHHS franchise with 9 locations We know your needs because we are locally owned and operated since 1979 One Stop Shopping For added convenience we also o warranty services title relocation home Highly Educated Sales Professionals With extensive training and continuous education Berkshire Hathaway HomeServices Nevada Properties are tech savvy professionals who use their experience and superior negotiating skills on your behalf Full Inventory Color Buyers Magazine Your property will be advertised until it sells Innovative Marketing Advertising Our innovative marketing tools are the best in the business Buyers Guide Magazine Apps The Review Journal Internet Instant Info Online Seller Advantage Direct Mail Home Warranty Flyers More Internet Exposure BHHSNV com Realtor com Zillow com berkshirehathawayhs com realestate com yahoo com homes com Trulia com and more Open Houses With Maximum Exposure Open houses are advertised through the Sunday RJ and online at BHHSNV com for buyers to see every day Buyers can view information and photos of your home online before coming to see it in person 24 Hour Mobile Property Information program Buyers will have access to information and photos of your home 24 hours a day from their smart phones Track who is looking at your property and update them with price changes and open house information Direct Mail Services Our exclusive partnership with XpressDocs direct mail marketing can gather addresses by street names and subdivisions in a radius around your home and even entire zip codes and send them professional full color photo postcards to uniquely market your home and sell it fast Our Sales Executives have access to the tools and technology they need to sell your home faster and with the highest possible sales price We encourage you to compare our services to that of any competitor

Page 11


Page 12

WITH YOU ALL THE WAY The Selling process from Start to Finish Meet With Me Price Adjustment if Any Offer Presented CLOSING Agree on Selling Plan Showings Open Houses Negotiations Buyer Closing Process Stage Home Market Exposure Counter Offer Repair Requests Listing Paperwork Photos Taken Accepted Offer Inspections

Page 13

OUR ROLE IN THE PROCESS We wear many hats in seeing to it that yourhome is sold for the best price and in the shortest time possible Property Specialist Marketing Expert Experienced Negotiator Real Estate Portfolio Counselor Transaction Coordinator Community Consultant Trusted Advisor Information Source Real EstateProfessional

Page 14

AN ESCROW CircleCIRCLE of OF an Escrow SELLER Seller s Agent Seller Broker Staff Tenants Existing In Either Escrow Sellers Escrow Of Purchase Property Title Officer Title Representative Government Bldg Permits Zoning County Property Taxes Buyers Bank Escrow Home Warranty Company Loan Funder Review Appraiser Investor Appraiser Credit Reporting Agencies Contractors for Repairs Roof Inspector Geological Inspection Mold Inspection Company Pool Inspection Company Physical Inspection Company Buyer of Buyers Property Agents Selling Buyers Property Homeowners Association Government Retrofits Natural Hazard Company Termite Company Loan Underwriter Buyers Employer Lender Mortgage Broker Buyers Broker Staff Buyer s Agent BUYER LARRY TAIT Branch Manager 949 433 8244 714 998 8810

Page 15

WHAT WE WILL DO FOR YOU The steps involved in selling your home can be daunting We will work to simplify the process Establish price and marketing strategy Assist you in finding a new home Complete all disclosures Take photos for marketing Place lockbox Prepare MLS and send to you Order and install sign Prepare Feature Sheet and place in holder Place listing on all websites Order take and install virtual tour Follow up on all showings we need you to call Place ads in newspaper and magazines Team Tuesday Meeting Replace Feature sheets in sign box as necessary you may need to notify us Open houses Watch neighborhood listings and sales Negotiate offer Monitor buyer and buyer agent during diligence Coordinate activities for closing Accompany you to closing and confirm figures on closing documents

Page 16

AGENT VS IBUYER THE COST OF CONVENIENCE AGENT iBUYER 320 000 300 000 200 000 200 000 MARKET PRICE BALANCE 3 721 CLOSING COST 19 200 BALANCE 3 565 CLOSING COST 0 COMMISSION COMMISSION 0 25 500 500 9 000 SERVICE FEE REPAIRS 2 985 SERVICE FEE REPAIRS 0 HOLDING COSTS HOLDING COSTS 93 594 61 935 Cost of Convenience 31 659 NET Working with an Agent and selling your home on the open market helps bring top value OFFER PRICE Closings costs that include Escrow Fee Title Insurance Transfer Tax which are typically paid by the seller of the sales price This fee is used to pay both the Listing agent and the Selling Agent Ibuyers do not charge a commission Ibuyers charge a service fee This fee is calculated based on the Ibuyers selling fees holding costs and other risks associated with the transaction Agents do not charge these service fees Traditional Buyers and IBuyers run a thorough inspection of the home Ibuyers usually require a non negotiable credit for the repairs they request while an Agent can negotiate these repairs usually at much lower cost of mortgage payments and holding costs Agents usually can not close quickly but will work to get you top dollar for your home This is the amount you will walk away with once the sale of your home is completed NET and done you ll probably get a lot more by working with an Agent in the open market The net gain you see here is your Cost of Convenience An iBuyer is a real estate investor that uses an automated valuation model known as an AVM and other technology to make

Page 17

01234565789 5 9 9 A B

Page 18

0123 53678935 0 0 1 2 1 3 3 1 456789 76 47 5 A B C A B A D A E A F GH A F A I J 7 K5 L M9 5 A N A N A O A A P A Q 5R 5 548 5 A S A N A N A 0 T A 0 A G U A O

Page 19


Page 20


Page 21

LET US HELP MAKE YOUR TRANSITION A SMOOTH ONE With this in mind a clean home in good repair sells much more readily than one in poor condition Use this guide to help you identify areas of your home that may need touch ups or repairs Look at your home as if you were considering buying it as your new home YARD KITCHEN BATHROOM S Lawn Hedges Shrubs Flower Beds Fences Gates Walks Driveways Home Exterior Paint Trim Paint Porches Decks Railings Brickwork Siding Front Door Roof Pick Up Clutter Counter tops Cabinets Exterior Cabinets Interior Appliances Faucets Sinks Floor Walls Ceiling Tub Shower Enclosure Tile Grout Sinks Counters Toilet Faucets Floor Walls Ceiling ROOMS BEDROOM S Traffic Patterns Furniture Arrangements Window Coverings Fireplace Floor Carpet Walls Ceilings Traffic Patterns Furniture Arrangement Window Coverings Closets Floor Carpet Walls Ceiling GARAGE Door Storage Floor

Page 22

DISCLOSURES 2 Certificate of Resale If escrow should fail to close Buyer agrees to return entire package of certificate of resale or reimburse Seller for the cost of the package from earnest monies BUYER INITIALS ________ 3 Homeowner s I nsurance Buyer agrees to obtain written commitment for homeowner s insurance within ___ calendar days from acceptance of this offer and provide such acceptance to Seller or Seller s Agent In the absence of writing to the contrary within that same time frame it shall be deemed that Buyer accepts pror2erty s insurability 4 Lender Closing Fees Section 8 D Lender Closing Fees is modified Seller to pay a maximum of towards all lender and or Buyer closing costs including but not limited to all mandatory allowable FHANA charges both recurring and non recurring discount points impounds proration s tax service flood certification pest inspections processing warehousing ar ir2lication documentation r2reparation fees Any overage or unused portion to be credited back to Seller 5 MLS Information Commission Personal Property MLS information is deemed reliable but NOT guaranteed Buyer and Buyer s agent are to verify all information to their own satisfaction prior to opening of escrow Any references to commission in original offer are void and commission offering in MLS as per this listing at time and date of original offer shall control Any items such as appliances of a personal property nature not specifically mentioned or referenced to as part of the original offer or counter offers will not be conveyed with the property or this transaction Only by addendum or separate agreement by both Buyer and Seller shall any personal property transfer to Buyer and all such transferred personal property is not guaranteed to operate and transfers in as is condition 6 Penalty for Failure to Timely Close Escrow Should escrow fail to timely close as detailed herein due to no fault of the Seller at the Seller s sole discretion escrow may be extended to a mutually agreeable date under the following terms Earnest money shall be rendered non refundable and shall be immediately released to Seller Earnest Money to be increased to ____ Additional earnest money to be deposited within one 1 business day of the date of extension being granted At close of escrow Buyer shall pay a fee of ____ per day each day that escrow is extended 7 Solar ___ If checked Buyer is made aware that Seller is a party to the attached Solar Lease Agreement Solar Agreement Buyers agree that they are in receipt of the Solar Agreement and agree that they have reviewed the terms of the Solar Agreement and accept the terms and agree to become a party to the Solan Agreement and agree they will cooperate with any transfer requirements of the Solar Agreement prior to the close of escrow 8 Right to Accept Other Offers Seller reserves the right to accept any other offer prior to Buyer s and Seller s acceptance of all terms and conditions of the Original Offer and Counter Offer s as evidenced by all parties signatures on those documents and further by the delivery of those signed documents to both Buyer and Seller or their respective agents 9 Other Terms All other terms to remain the same as the Original Offer and Acceptance referenced above 10 Expiration This Counter Offer shall expire within ___ hours from date and time of the origination as shown below however Seller reserves the right to withdraw this Counter any time prior to its acceptance by Buyer and delivery of signed acceptance to Seller or Seller s Agent Nevada Properties

Page 23

AGENCY RELATIONSHIPS We can represent you in 3 ways Listing Agent As a seller s agent we will represent your interests by taking care of your specific needs and providing full disclosure Buyer s Agent During the home selling process we represent you the buyer As a buyer s agent we will represent your best interests by monitoring the transaction from start to finish meaning that a buyer s agent works solely for the buyer s best interests Multiple Dual Agent As a dual agent we represent both the seller and the buyer at the same time being responsible for the best interests of both parties

Page 24

HOW A COMMISSION IS DIVIDED This page describes how a commission is divided amongst all of the parties involved Listing Agent Listing Broker Selling Broker Selling Agent After a successful sale of your property the real estate commission is shared among all who assisted in this important transaction Generally the commission is divided in four ways the listing broker the listing agent the selling broker and the selling agent In recognition of the important roles each played in the sale of your property each is compensated by a percentage of the commission Nevada Properties

Page 25

WIRE FRAUD ADVISORY Please Read Protect your transaction protect your funds PROBLEM emails to buyers and sellers that request funds be wired to parties other than escrows and legitimate bank accounts These emails can appear legitimate and are often followed by phone calls requesting funds be wired immediately As a result hundreds of thousands of dollars have been lost leaving consumers scrambling to retrieve their funds and save their transactions This has had a devastating Please educate your clients and colleagues about wire fraud and how to prevent it SOLUTION There are some steps you can take to prevent this from happening to you or your clients OTHER TELEPHONE NUMBER TO CONTACT YOUR ESCROW OFFICER DO NOT USE ANY DO NOT EVER WIRE FUNDS PRIOR TO CALLING YOUR ESCROW OFFICER TO CONFIRM WIRE INSTRUCTIONS ONLY USE THE PHONE NUMBER YOU WERE PROVIDED PREVIOUSLY Verbally account number and other codes before taking steps to transfer the funds Avoid sending personal information in emails or texts Provide such information in person or Take steps to secure the system you are using with your email account These steps include creating strong passwords using secure Wi Fi and not using free services RED FLAGS Receiving emails from free accounts such as gmail and yahoo Equity Title of Nevada only uses SECURE HOSTED EMAIL SERVICES Wire instructions that ask you to wire to anyone other than Equity Title of Nevada or the company you are working with Equity Title will only request funds be wired to an escrow or title trust account in the name of our company Emails with phone numbers addresses or emails that do not match your escrow company Escrow A sudden sense of urgency for you to wire funds

Page 26


Page 27

INCREASED EXPOSURE FOR YOUR LISTING Berkshire Hathaway HomeServices Syndicates to Over 1 000 Websites

Page 28

ZILLOW COM We Put The Largest Real Estate Audience In The U S To Work For You With Zillow s Broker Pro Zillow reaches more than 156 MILLION users each month That s a Year Over Year growth of 66 and ranks 1 in the U S for buyer searches Comprehensive marketing solution across Zillow Network Zillow com Zillow Mobile Yahoo Homes Hotpads com Frontdoor com and Google Now Capitalize on the country s largest mobile real estate platform 72 of visits come from a mobile device On weekends it s nearly 80 Source Zillow Internal 2016 Get more listings exposure with Zillow and Trulia Our partnership provides exclusive branding on our listings and increased visibility for our agents across Zillow and Trulia helping build trust with home shoppers while maximizing exposure to sell listings faster and at largest real estate audience anywhere online the best price Market your listing to the 156M visitors each month 1 72 of all home buyers shopping on a mobile device 2 60 of visitors are planning to buy or sell a home in the next 12 months 1 Google Analytics Omniture Q1 2016 2 comScore Media Metrix March 2016 3 3 Zillow Group tracking survey Q1 2016 Zillow Zillow Group Group powers powers the the home home search search for for websites websites that thatreach reachmillions millionsofofvisitors visitors giving givingyour your evenexposure more exposure toshoppers home shoppers including international listingslistings even more to home including international buyers buyers

Page 29


Page 30

Our Website attracts buyers www BLANKFELDGROUP com A full service real estate web site

Page 31

BERKSHIRE HATHAWAY HOMESERVICES DIGITAL ADVERTISING PROGRAM Berkshire Hathaway HomeServices is providing an advertising campaign for your home the custom digital ad will be created and shown to potential homebuyers within a 15 mile radius of the listing on social media premium websites and mobile apps It will specifically target Homebuyers looking at listings online Keeping your home in front of potential buyers where ever they go online Consistent Retargeting Digital Marketing Your Property will be featured on sites like these

Page 32

PROPERTIES JUST A TAP AWAY Text PEEK to 32323 The Mobility texting platform provides 24 hour instant access on your listing that s what we call On the Road with Nevada Properties Mobile texting It s easy buyers just send a text to 32323 then enter the message PEEK and get photos of your property the most current price and property details instantly Potential buyers can also dial the number 1 866 464 6588 from any phone and get a complete voice description of your property in English or Spanish n Run out of flyers in your box No Problem With our text sign rider buyers will be able to see property photos and info 24 7 n Automatically Updated Property details are automatically pulled and updated from the MLX so your information is always current n Your agent will get updates via text or email when a possible buyer is looking at your property and will be able to respond to any questions they may have n Alert interested buyers of open houses and price changes instantly by text message and get buyers in the door n Buyers are able to download this feature as the LVHomeSearch App allowing them to continue their mobile search save your property to their account and send it to a friend Available in the iTunes and Google Play stores Our website is mobile friendly Buyers and sellers can enter BHHSNV com into any smart phone or tablet to search for properties get property details and photos Google maps of the area find more information about local communities and find an agent With our full mobile suite buyers and sellers are never more than a finger tap away from a Nevada Properties agent or the latest property information

Page 33

WHERE BUYERS COME FROM The Home Buying And Selling Process From Start To Finish

Page 34

RELOCATION REFERRAL SERVICES Whether you are buying or selling a home moving across town or around the world Berkshire Hathaway HomeServices Nevada Properties is your single source for Relocation help Our Relocation Services Division has assisted thousands of home buyers and sellers with the entire relocation process With the second largest Relocation network worldwide we make your move as seamless and convenient as possible regardless of the location of your home Here is a partial list of the corporations that rely on us to facilitate their moves Ford Motor Company Pepsi Bottling Company Pfizer Inc Federal Bureau of Investigation State farm Insurance Allstate Insurance Wells Fargo Boeing Station Casinos Lowe s Home Centers Centex Construction Marriott International Sears JCPenney Wachovia Corporation American Express Starbucks Coffee Company United Airlines Harrah s AT T Wireless Phillips Morris Washington Mutual U S A Red Cross Ritz Carlton Calloway Golf Company Texaco Anheuser Busch Bank of America Sprint U S Secret Service When you work with Berkshire Hathaway HomeServices Nevada Properties Relocation Services Division we provide you with A Personal Move Counselor This single point of contact will help you sell your home and find another You will be assisted with all the many details involving your move from one location to another Home Sale Assistance We ll help you get the best price for your home in the shortest period of time by helping you select an agent prepare your home for sale and create a comprehensive marketing strategy Familiarization Tours Let us acquaint you with the areas that best suit you and your family Home Search Assistance We ll assist you with information on communities schools transportation market trends taxes and hospitals on any area to which you are considering moving Temporary Living Assistance Assist by helping you find convenient affordable temporary housing Rental Assistance We can help you find an apartment condominium or single family residence Home Benefits Program Our merchant affiliation program is designed to save both time and money on goods services for those who buy or sell a home with us Household Good Coordination Need help with the moving estimates packing quality performance and employee satisfaction Let us help Our partnerships with major van lines ensure you have the best service and protection for your personal belongings Nevada Properties

Page 35

CREATING BUZZ AROUND YOUR HOME We Put Social Media To Work For You Social media has changed the way real estate is sold today Your broker will use exceptional networking skills to get the word out and create a buzz around your property While websites and advertising are undeniably essential in marketing luxury real estate today a broker must demonstrate exceptional networking skills using broker to broker marketing which includes a strong social media component

Page 36

PROFESSIONAL BROCHURES POSTCARDS AND EMAIL MARKETING It is more important to use eye catching professionally designed and printed property flyers direct mail postcards and emails These are often the first contact a buyer has with your property and can be one of our most effective tools in communicating the distinctive qualities of your property It is important that these materials leave buyers with the best impression possible of your property

Page 37

PRINT MEDIA Local Print Advertising Local newspapers and weekly or monthly publications are a major source of buyer leads It is extremely important to be listed in these publications Your home will be featured in the exclusive Berkshire Hathaway HomeServices section of the local community newspapers REAL ESTA TE REAL ESTA TE 702 3 INSIDE 83 02 RJrea Barb ara Ho 99 lestate lland vega s HOA Q A Pa ge H3 RJnew home Tile ro ofs ar e only oice l rev iew journa as Page l com Su nd ay Oc RJrea lestate tober H5 RJren talpro pertie Ovat ion op ens En sible senio r hous semble an ing de af velop fordable ment acce sPage H11 HOM E LOA NS How house much can I afford C By Su RjNew san St on e Home s Veg as heck an stress yone s lis ful t of up th a house wevents an top 10 er divorc e with w ill appear d buying ed rig e and bank ding plan ht ruptcy ning ASK THE Fir EXP ERT 25 20 vega s s veg one ch Las Ve gas Re viewJourna Alth optio ough ther ns and ev availabl e is a wid e marks en some e for mos range of t fo tensio can de on their r people buyers cr is to gon involved based termine edit onlywith black yo what into it w in home to incuon how m ur comfo you uch ris rt r accordyou can re ith a firm shopping One w k you level id want ay to Realto ing to Cy alistically ea of cut do and As r with Ce nthia Silv afford wn on er the accred sociates ntury 21 M a She art ite on cu egies rrent buye to rs The help the bu issues an in d y Findin g out what yo really u ca afford n is impo rta befor nt e getting home loan THINK STOC K s veg as 15 H1

Page 38


Page 39

YOUR HOME MAY BE IN NEVADA YOUR BUYER MAY NOT Our agents know what speaks to potential buyers and how to create a custom marketing plan for your property that captures their interest This sophisticated multimedia approach features a mix of Internet and print marketing including online home tours elegant custom websites and impressive full color marketing pieces To find your buyers we can advertise your property in many local national and international publications These publications have both print and digital distribution to reach the maximum number of potential buyer When working with a Berkshire Hathaway HomeServices Nevada Properties sales professional your properties will receive special attention in publications like The Collection a Las Vegas Buyers Guide Review Journal Wall Street Journal NY Times Robb Report Exceptional Properties and the Prestige Highest average sales price locally and nationwide International magazine

Page 40


Page 41

THE WORLD IS YOUR AUDIENCE We Sell Your Home To The World Berkshire Hathaway HomeServices has an aggressive strategy for attracting international home buyers to our listings By distributing your listing information along with photographs to a wide array of premier consumer websites around the world we make sure that we maximize every opportunity to attract qualified buyers Our listings appear across a network of over 70 publishers including the leading real estate websites in the U K China and Russia DID YOU KNOW The total international market is estimated at 102 6 billion International home sales in the U S reached their highest level in recent years Foreign buyers purchased 214 885 residential properties an approximately three percent increase from 208 947 in the previous 12 month period

Page 42

SOCIAL NETWORKING MOBILE MESSAGING MICROBLOG JUWAI COM 1 Chinese International Property Portal 61 DID YOU KNOW China has more internet users than any other country have an iphone 91 are online every day 73 High net worth Chinese say internet is their preferred source of information have an ipad 90 million Chinese search for property each month Juwai com

Page 43

ASK ABOUT OUR OPEN HOUSES BOTH IN PERSON AND VIRTUAL OPEN HOUSE REGISTRATION Name______________________________ Address________________________ City______________________ State______ Phone____________________ Email_______________________________ Zip______ Is this your first visit Yes No Are you working with a real estate agent Yes No Are you pre qualified or pre approved to buy a home Yes No Would you like me to have a lender contact you Yes No Do you have a home to sell Yes No Would you like a FREE Market Analysis on your home Yes No Comments CARD NAME ZIP HOME CELL PHONE EMAIL DOHAVE YOU HAVE BE SELLING YOU A A PROPERTY THAT YOUYOU WILLWILL BE SEW NG WOULD TO RECIEVE VIA EMAIL WOUW YOU YOU LIKE TO RECEIVE NEWNEW LISTING INFORMATION VIA ARE YOU CURRENTLY WORKING WITH ANOTHER AGENT YOU WITH ANOTHER PRICE FEEDBACK NO NO NO

Page 44

HOME WARRANTY As a seller you can protect the equity investment in your home with a Home Warranty The warranty is a service contract that helps protect you against the high cost of unexpected repairs replacement of mechanical systems and appliances that fail due to normal wear and tear A warranty placed during the listing period can eliminate many out of pocket expenses sellers often experience from unexpected breakdowns and repairs 8 OUT OF 10 BUYERS PREFER TO BUY A WARRANTED HOME BENEFITS Coverage while your home is on the market This means if something goes wrong you can continue to concentrate your e lling your home instead of worrying about repairs A powerful marketing tool Your real estate professional will tell you that buyers prefer to buy a house that includes a home warranty In fact research shows that 8 out of 10 buyers prefer to buy a warranted home It s an added incentive that gives you the edge and sets your home apart from the competition Help prevent post sale disputes If an unexpected failure occurs in the home after the sale the buyer will turn to us not you to solve the problem Avoid the worry and inconvenience of dealing with unexpected home repairs With a Home Warranty you get reliable protection backed by exceptional service

Page 45

OUR RADIO SHOW www LVRealEstateRadio com

Page 46


Page 47

KEY MARKET FACTORS The First Impressions Are The Most Important How long does it take to sell a home We Can Control Price Condition of your home Terms offered Asking Price in Relationship to Fair Market Value Activity TIMING YOUR HOME SALE 1 2 3 4 Weeks 5 6 We Can t Control Location Competition Market Conditions of Prospective Purchasers Who will look at Property 10 2 5 30 Fair Market Value 60 5 80 10 92 7 There are 4 major factors in selling your home Price Marketing Terms Effective Transaction Management Because pricing is one of the most important factors affecting your sale it is critical to be positioned correctly when you first come on the market

Page 48

YOUR HOME PRICE In determining the value they place on your property buyers consider such things as Physical characteristics lot size number and size of rooms Condition of the property Desirability of location and special amenities Sales price of comparable homes Conditions that do not affect the price of your home In determining the value they place on your property buyers consider such things as The profit you wish to make from the sale The amount you have spent on improvements The price you originally paid The emotional and sentimental value sellers place on their property

Page 49

THE DANGERS OF OVERPRICING In an effort to get the highest possible price for your property you must avoid the consequences of asking too high a price Attracting lookers not legitimate buyers Implying that you aren t motivated to sell Reducing the number of showings Helping the competition look better Risking the failure to appraise and the buyer not securing a loan Being forced ultimately to drop your price below market value

Page 50


Page 51

PHOTOGRAPHY AND VIDEO THAT IGNITES THE IMAGINATION Our company understands what motivates buyers We work as a team with you to better understand the special attributes of your property that will most appeal to buyers in particular lifestyle demographics A stunning visual presentation is a key element of persuasive online and print marketing no matter what price range your property falls into A professional presentation is key

Page 52

ALWAYS KNOW WHO S LOOKING AT YOUR PROPERTY Communication And Information At Your Fingertips The Seller Advantage SA SM Listing Presentation reports and Market Watch reports demonstrate precisely the type of Web activity your property has experienced on BHHS com and all the other websites in our network such as How many registered buyers requested to be Daily or Weekly Emails You will receive daily notified the minute a property looks like yours becomes or weekly act ivity emails detailing activity in the available through the Multiple Listing Service neighborhood wit h new and existing competing MLS listings including new photos and price or status changes The email includes information How many registered buyers are monitoring other itemizing onl ine buyers interest level and search listings in your general area behavior specific to your listing This includes how many times your property was How many times yesterday last week and last Included in search results month your property was presented on search Viewed in the one property per page view results to prospective buyers Saved in a prospective buyer s online portfolio

Page 53

THE CHARITABLE FOUNDATION Agent Community Outreach At Berkshire Hathaway HomeServices we are part of our community We sell real estate but our goal is to be good neighbors and strengthen our community Berkshire Hathaway HomeServices contributes to several charities and organizations throughout the year through the Americana Charitable Foundation Funds are raised through a variety of fund raising events company contributions and Sales Executives who donate on every closed transaction in Arizona California and Nevada markets

Page 54

Page 55

WE HAVE THE VALLEY COVERED ST ROSE OFFICE 3185 St Rose Pkwy 100 Henderson NV 89052 702 458 8888 SOUTHWEST OFFICE 8850 W Sunset Suite 200 Las Vegas NV 89148 702 734 5555 SUN CITY OFFICE 9406 Del Webb Blvd Las Vegas NV 89134 702 256 3333 SAHARA OFFICE 7475 W Sahara Ave 100 Las Vegas NV 89117 702 362 1111 SUMMERLIN OFFICE 10777 W Twain Ave 333 Las Vegas NV 89135 702 312 7070

Page 56


Page 57

TURBULENCE Buyer dies Buyer loses job Buyer gets divorce Buyer buys a new car Appraisal comes in low Buyer can t get gift letter for funds Buyer s house falls out of escrow CC R s too prohibitive Home inspection scares buyer Property disclosure scares buyer Seller can t afford recommended repairs Buyer has an IRS tax lien Mortgage company goes broke Buyer uses a phony Social Security number Preliminary title report is not approved Subdivision is not approved for financing due to pending litigation Buyer lied about income Buyer failed to disclose unpaid child support Buyer s spouse refuses to sign quit claim deed Buyer thought he she was divorced Freeway is going to be built right So relax fasten your seatbelt and don t enter the cockpit because I am your pilot and I will land you safely on the ground

Page 58

OUR COMMITMENT TO YOU As you ve seen from this presentation there are many factors that go into the successful sale of a home That s why as your listing agent our job is to help you sell your home in a timely manner at the best possible price and terms We will also educate you about current trends marketing options and more so you can make the most informed decisions possible In addition you ll have the bene t of our extensive professional network developed through years of experience So if you need additional home services you ll be guaranteed to get quality work at a competitive price In short we will provide you with comprehensive high quality seller s service from helping you with the paperwork to negotiating an acceptable price to making sure that every thing s signed sealed and delivered on closing day That is our commitment to you and we look forward to being of service Respectfully d