1Your Home Selling ExperiencePresented By
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3TABLE OF CONTENTSWho We Are7. Our Team8. Blankfeld Group Top Ten Awards9. Our Home Sales10. Berkshire Hathaway - A Pedigree Like No Other11. Berkshire Hathaway - A Name Respected Worldwide12. Berkshire Hathaway - Across the US Real Estate13. Berkshire Hathaway - We Have The Valley Covered14. Berkshire Hathaway – A Network Like No OtherWhat We Do16. Our Process18. Our Customized Marketing Plan20. Where Buyers Come from21. Creating Buzz with Social Media22. Our Website attracts Buyers Daily23. Increased Exposure for your Listing – Your Home is Seen Everywhere24. Properties Just a Click Away25. Professional Brochure, Postcards, and Email Marketing26. Staging Your Home - Do it Yourself27. Staging Your Home - Hiring a Professional 28. Juwai.com – International Exposure29. The World is Your Audience30. Perfect International Partner31. Print Media – Magazines and Newspapers32. Open Houses – In Person or Virtual33. Blankfeld Group Client Portal – The Ultimate Level of Transparency34. Apex – Instant Equity and Concierge Service35. Live Easy Concierge – Free Assistance with utilities and other Vendors36. Agent v iBuyer37. Zavvie – iBuyer Bidding process38. How Do Commissions Work?39. How Do Commissions Work?40. The Dangers of Overpricing41. Key Market Factors – What aects your price42. Agency Relationships – Fully Disclosed Multiple Agency43. Circle of an Escrow – All the Collaborators44. Las Vegas Real Estate NOW – Our Radio Show45. Home Warranty – Several to choose from45. Turbulence – We will get your home sold!47. Our Commitment to YOU
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5WHOWEARE
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7Choosing Blankfeld Group means not only working with one agent, you’re working with an entire team of experts with over a century of experience.“We Believe This is More Than ATransaction, We Believe in ImprovingLives Through Real Estate.”
8AWARDS & RECOGNITIONCONSISTENTLY TOP 10Consistent Results, No Matter the Market2021 2nd 2020 2nd2019 2nd2018 4th2016 4th2015 5th2014 5th2013 2nd2012 6th2011 7th2010 8th2009 6th2008 6th2007 5th2017 4th20221st2006 3rd2005 7th20049th
9OUR HOME SALES IN 2024$141,000,000 IN SALES316 HOMES SOLDExpertise in All Areas of the Las Vegas ValleyExpertise All Price Ranges
10By utilizing the strength and valuable resources of one of the world’s most respected brands, we bring operational excellence and innovation as a compelling value for our customers. With a clear vision as one of the most highly valued real estate companies in the market, our powerful network of brands exemplify the reputation of Berkshire Hathaway — among Fortune’s 2021 most admired companies.A member of the over 300 billion-dollar Berkshire Hathaway Family, one of the most stable companies in the world employing over 377,000 people globally among its family of companies. Berkshire Hathaway HomeServices operates in nine countries; the U.S. under Berkshire Hathaway HomeServices, Prudential Real Estate and Real Living; Canada under the leading Real Estate Companies, Royal LePage and the luxury Via Capitale, as well as Brazil, U.K., France, Singapore, China and India. It is the only company with such reach, reputation and resources in the Real Estate Industry.INTRODUCING BERKSHIRE HATHAWAY HOMESERVICES“BERKSHIRE HATHAWAY IS BUILT TO BE FOREVER, IT’S TRUE OF ALL THE BUSINESSES WE OWN.” WARREN BUFFETT, CHAIRMAN AND CEO OF BERKSHIRE HATHAWAYA PEDIGREE LIKENO OTHER
112024 WORLD’S MOST ADMIRED COMPANIES BY FORTUNE MAGAZINEA NAME RESPECTED WORLDWIDEAPPLEMICROSOFTAMAZONBERKSHIRE HATHAWAYCOSTCO WHOLESALEJPMORGAN CHASEWALMARTALPHABETAMERICAN EXPRESS12345678910NVIDIA
12ACROSS THE U.S.REAL ESTATE
13ST. ROSE OFFICE3185 St. Rose Pkwy #100Henderson, NV 89052702.458.8888SOUTHWEST OFFICE 8850 W. Sunset, Suite 200Las Vegas, NV 89148702.734.5555SUMMERLIN OFFICE 1490 Center Crossing RoadLas Vegas, NV 89144702.312.7070SUN CITY OFFICE9406 Del Webb Blvd.Las Vegas, NV 89134702.256.3333WE HAVE THE VALLEY COVERED.
14Berkshire Hathaway, Inc. is universally admired for its great brands, superior products, and strong leadership. This stature extends to Berkshire Hathaway HomeServices, which has a globally respected reputation, extensive international networking connections, and a sound financial foundation. We thrive on helping buyers find their perfect home, whether around the corner, across the country, or abroad.A NETWORKLIKE NO OTHER77,000+ agents | 1,500+ oces | 50 statesOces in N. America, Europe, Asia, Mexico & growing2,700+ Agents & Counting | 25 Oces In 3 States$7.2 Billion Sales Volume In 202210,854 Total Transactions In 2022
15WHATWEDO
16OUR PROCESS1. DEVELOP MARKETING STRATEGY TOGETHER• Establish List Price• Determine Priority of Time and Price• Determine access: Keycall, Appointment, Etc.2. UTILIZE INTEGRATED SUPPORT• Zavvie• Apex• Concierge3. PREPARE YOUR HOME• Have any necessary repairs done• De-Clutter as much as possible• Stage your home for showings4. PROFESSIONAL PHOTOGRAPHY• Schedule Photographer• Prepare for the photo shoot• Take Photos, drone shots, Zillow 3D• Prepare Media, both still and video• Generate Floorplan5. BLANKFELD GROUP CLIENT PORTAL ACCESS• All Your Documents• All Important Dates & Deadlines• All Parties involved in your home sale
176. MARKETING YOUR HOME• See the following pages• We never know what’s going to sell your home, so we’re happy to do it all6. SHOWINGS• Prepare home with lights on and window coverings open• Leave to allow buyers to see home on their own terms7. WEEKLY FOLLOW UP• Review showing feedback• Make any necessary adjustments based on feedback• We review and audit marketing8. NEGOTIATE• Work with us to get you the best deal possible• Execute paperwork9. CLOSE ESCROW• Home inspection• Appraisal• Signing at Escrow
18OUR CUSTOMIZED MARKETING PLAN ☑ A professional flyer for your sign box ☑ A dedicated Custom Website for your Home’s Listing ☑ A square ad for Social Media posting ☑ A Virtual Tour ☑ An Al Enhanced property description to Wow the buyer of your home ☑ Zillow 3D tour ☑ A Digital Floorplan ☑ Slideshow for Social Media and Web MARKETING MATERIALS: ☑ Multiple Listing Photos & Virtual Tour ☑ A sign in your yard Flyers on the Sign ☑ Website Marketing ☑ blankfeldgroup.com ☑ berkshirehathawayhomeservices.com ☑ Zillow ☑ Realtor.com ☑ Homes.com ☑ Syndicate to a Gazzillion other Websites ☑ Social Media ☑ Facebook X(Twitter) LinkedIn ☑ lnstagram Pinterest YouTube ☑ Chalk Digital Campaign ☑ Wall Street Journal WSJ.com ☑ Share your home with Colleagues at our Sales Meetings ☑ Procure a free Seller Coverage Home Warranty ☑ Listhub Global Posting ☑ Juwai.com, Anjuke & WechatDELIVERING YOUR HOME TO THE WORLD: ☑ ☑ ☑ ☑
19OUR CUSTOMIZED MARKETING PLAN ☑ Social Media Posting & Audits ☑ Web Portal Audits ☑ Weekly Update on• Showings and Activity• Market Activity and Trends• Address any Constructive Comments• Share Home Information with colleagues ☑ Blankfeld Group Client Portal accessEVERY WEEK UNTIL YOUR HOME IS SOLD: ☐ Video tour of your Home ☐ 4K Video Commercial about your home ☐ Matterport Tour of Your Home ☐ Haven Magazine ☐ Twilight Photo Shoot ☐ Open Houses ☐ Broker Open House ☐ TikTok Posting ☐ LinkedIn ☐ Ecards ☐ Real Force Campaign ☐ Prestige Magazine (only 1 Million or more) ☐ List Hub ☐ Just Listed Postcards CHOOSE YOUR UPGRADES: OUR MARKETING PLAN
20WHERE BUYERS COME FROM
21Social media has changed the way real estate is sold today. Your broker will use exceptional networking skills to get the word out and create a buzz around your property.While websites and advertising are undeniably essential in marketing luxury real estate, today a broker must demonstrate exceptional networking skills using broker-to-broker marketing, which includes a strong social media component.WE PUT SOCIAL MEDIATO WORK FOR YOUCREATING BUZZ AROUND YOUR HOME
22OUR WEBSITE IS BUILT FOR BUYERS...www.BLANKFELDGROUP.comA Great Resource for Home Buyers
23INCREASED EXPOSURE FOR YOUR LISTINGBERKSHIRE HATHAWAY HOMESERVICES NEVADA PROPERTIES SYNDICATES TO OVER 1,000+ WEBSITES
24PROPERTIES JUST A CLICK AWAYOur website is mobile friendly! Buyers and Sellers can enter BlankfeldGroup.com into any smart phone or tablet to: Search for properties, get property details and photos, Google maps of the area, find more information about local communities and find an agent. With our full mobile suite buyers and sellers are never more than a finger tap way from a Nevada Properties agent or the latest property information!• Run out of flyers in your box? No problem. With our text sign rider buyers will be able to see property photos and info 24/7.• Automatically Updated! Property details are automatically pulled and updated from the MLX so your information is always current!• Your agent will get updates via text or email when a possible buyer is looking at your property and will be able to respond to any questions they may have.• Alert interested buyers of open houses and price changes instantly by text message and get buyers in the door!• Buyers are able to see your homes details, allowing them to continue their mobile search, save your property to their account and send it to a friend!
25It is important to use eye-catching, professionally designed and printed property flyers, direct mail postcards and emails. These are often the first contact a buyer has with your property and can be one of our most eective tools in communicating the distinctive qualities of your property. It is important that these materials leave buyers with the best impression possible of your property.HIGHLY MAINTAINED BY ORIGINAL OWNER. LUSH MATURE LANDSCAPING. OPEN AND AIRY WITH VAULTED CEILINGS. DESIGNER COLORS. UPDATED KIT HAS ISLAND, STAINLESS APP., BI DBL OVENS, CUSTOM BACKSPLASH AND 42" CABS. SHUTTERS AND FANS THROUGHOUT. 3 BEDS ALL WITH BATHS PLUS LOFT. COV PATIO WITH COOK CENTER & BRICK FLOOR. AC, DISPOSAL, WATER HEATER ALL REPLACED IN THE LAST FEW YEARS. Upgraded Summerlin Beauty For the most recent price, terms and immediate service call the Mitch Fulfer Team PROFESSIONAL BROCHURES, POSTCARDS AND EMAIL MARKETING
26The following are the easiest and fastest ways to ready your home for sale. Remember money spent onstaging is an investment with a great return!Turn up the curb appeal and maximize that first impression opportunity.• Power wash the driveway, front walkway and steps or entry.• Update the front door with a fresh coat of paint.• Polish door hardware, house numbers, and mailbox.• Dress up the entrance with a potted planter of colorful annuals or a small tree by the front door.• Buy a new welcome mat.• Check to ensure light fixture is in working order and bug-free.Spruce up the front yard.• Trim any overgrown shrubs or plantings, especially in front of windows.• Add a splash of floral color to attract the attention of a drive-by shopper.• Put a clean edge on planting beds with fresh mulch.• Pamper the lawn and keep it green.Fresh paint will provide the biggest return for money spent on preparing your home to sell.• If needed, give the exterior of your home a new paint job. Most of the major paint manufacturers have done the work for you, oering preselected palettes that group colors for the main body of the house, trim and accents. Some have an online tool that allow you to “try on” paint colors and combinations before you buy - see Behr Paints or Sherwin Williams. For additional help with selecting color, consider hiring a color specialist. For interiors, choose neutral colors with lighter trim, and white ceilings for contrast.Return any rooms repurposed to suit your lifestyle back to the use originally intended by the architect.• Staging a third bedroom as a home oce is fine, but a formal dining room turned kid’s playroom should be converted back to its original purpose.Neutralize the home’s interior.• Remove any wallpaper, no matter how much you like it.• Soften any strong decorating styles.• Remove any articles that may make prospective buyers uncomfortable: no moose heads, antlers, nude art,• personal toiletries or medications.• Find a temporary home for reptiles, birds and fish.• Declutter your home.• Clutter is distracting to prospective buyers and has a negative impact on the perceived value of your home.• Pack up excess toys, books, refrigerator magnets, personal toiletries.• Empty closets (and garage if possible) of at least 1/3 of their contents. Show prospective buyers there is• plenty of storage for all their stu.STAGING YOUR HOMEDO IT YOURSELF: THE BASICS
27Interior Designer or Stager?To put it succinctly, interior designers personalize, while stagers depersonalize. Stagers ready a house so buyers can picture themselves in it.Staging is increasing the perceived value of a home by showcasing the space to allow potential home buyers to mentally move in. It’s a subtle art that involves creativity and some muscle. A good stager will emphasize the house, condo, or loft instead of the client’s personal items. A listing agent doesn’t want buyers and buyer’s agents to notice art collections, family photos, and quirky knickknacks. No matter how nice or interesting the accessories, the object is to sell the house, not what’s inside the house.Who should pay for the staging?The property owner usually pays for the staging, the way they pay a house painter, a floor refinisher, or anyone who works to prepare the house for sale.Stagers generally oer two options: a bid or a consultation. A consultation works for hands-on sellers who want to do the work themselves. Obviously, the latter costs less ($200 to $300) and encompasses a 20-30 page report.Bids range dramatically from as low as $500 to $5,000 or more. In these cases, you don’t always get what you pay for. It’s wise to steer clear of anyone oering too low a quote. The same goes for high bids. Unless the home needs several rooms furnished, stagers who charge lofty rates may not be putting all their creative juices to work. It’s better to stick with rates in the $2,000 to $4,000 range. Stagers can also charge by square feet, hourly, or per room.Choosing a StagerA referral is one of the key methods to find a top-notch stager. Question the stager about how they work.Most stagers provide display albums or online presentations of their previous work, so meet with themand consider their style before even talking about price. If you don’t have a referral you can check out aregional list of Accredited Staging Professionals (ASPs) at www.stagedhomes.com or through theinternational Association of Home Staging Professionals (IAHSP.com) which lists stagers by region.Not all stagers have an ASP designation, which can work as a benchmark or at least show some degreeof professionalism. ASPs maintain a code of ethics and for the most part sound business practices andproper insurance. They also maintain dierent levels of accreditation, such as ASP Master, that requiresadditional training.Attempt to whittle the choice to two or three stagers. It may be wise to steer clear of part-timers orhobby stagers and go with someone who dedicates themselves to their profession. Do they work aloneor with a team? Do they have their own inventory? In the case of an empty home, often stagers withtheir own inventory may oer a better value than one who needs to rent furniture.Don’t overlook personality. Don’t just base a decision on money because stagers have dierent styles,work ethics, and temperaments.HIRING A PROFESSIONAL
28THE #1 CHINESE INTERNATIONAL PROPERTY PORTAL, WITH 90 MILLION CHINESE SEARCHES FOR PROPERTIES EACH MONTHJuwai.comDID YOU KNOW?73%have anipadare online every day91%61%have an iphoneSEARCHSHOPPINGREAL ESTATEVIDEOSSOCIAL NETWORKINGMOBILE MESSAGINGMICROBLOGrealestate.comINTERNATIONAL CHINASources: Hurun Report "The Chinese Millionaire Wealth Report 2012"; Hurun Report "The Chinese Millionaire Wealth Report 2013" ;Hurun Report "The Chinese Luxury Traveller 2014"High-net-worth Chinese say internet is their preferred source of information. China has more internet users than any other country. 90 million Chinese search for property each month. JUWAI.COM, ANJUKEAND WECHAT
29Berkshire Hathaway HomeServices has an aggressive strategy for attracting international home buyers to our listings. By distributing your listing information, along with photographs, to a wide array of premier consumer websites around the world, we make sure that we maximize every opportunity to attract qualified buyers. Our listings appear across a network of over 70 publishers, including the leading real estate websites in the U.K., China, and Russia.DID YOU KNOW?• Foreign buyers purchased $59 billion of U.S. residential property from April 2021 - March 2022• Foreign buyers typically purchase more expensive properties• China remained as the top origin of foreign buyers, followed by Canada, and UKWE SELL YOUR HOME TO THE WORLDSource: The National Association of REALTORS ® 2022 Profile of International Activity in U.S. Residential Real Estate THE WORLD IS YOUR AUDIENCE
30The Wall Street Journal is an internationally trusted publication delivering crucial world news, insightful editorial and business analysis. Winner of 35 Pulitzer Prize Awards it is considered the pinnacle of journalism. The Wall Street Journals digital and print publications reaches across geographic and language barriers to bring your property to powerful, influential and targeted auent audience through out the world.Our luxury listings have access to the pages of Mansion, the dedicated luxury real estate section of the Wall Street Journal and all luxury listings are placed on Mansion Global. Dedicated to luxury real estate, the Mansion and MansionGlobal.com cover the international real estate market with authoritative and intriguing journalism, educating prospective buyers and whetting their appetite for exclusive estates.WE KNOW WHERE BUYERSSPEND THEIR TIME ON AND OFFLINEWSJ.com l Europe.WSJ.com l Asia.WSJ.com l MansionGlobal.comTHE PERFECT INTERNATIONAL PARTNER
31LOCAL PRINT ADVERTISINGKIRBY PRESSWOODCell: (702) 249-4805 | Email: kirby@kirbysellsvegas.com Website: : www.kirbysellsvegas.comHome OF THE WEEK1805 IRON RIDGELAS VEGAS, NV 89144Offered at $849,500Canyon Gate CC. Beautiful custom home in a 24 hr guard gated golf course development. Over 5200 square feet of luxurious living space. 5 Bedrooms, 6 Baths! Extensive use of luxurious marble and granite throughout. 3 fi replaces. Elegant Living room with cathedral ceiling. Oversized family room with spacious wet-bar and gourmetkitchen that overlooks abeautiful landscaped rear yard featuring a deluxe pool/spa/waterfall and large covered patio. Massive master suite with coffee bar, refrigerator, sitting area, fi replace & balcony. All secondary bedroom suites are very well proportioned. Ivan Sher | www.shapiroandsher.com702.315.0223 | ivan@shapitroandsher.comDESERT CONTEMPORARY AT ITS FINESTLAS VEGAS | $14,500,000Composed entirely of glass, steel, and concrete, this living work of art boasts 12,991 square feet of indoor-outdoor living space, including 4 bedroom ensuites in the main home, a one-bedroom detached guest casita, and detached oating dining room. With unobstructed Strip and city views.Leslie Carver | www.TeamCarver.com702.525.3658 | clients@teamcarver.comSTRIP, GOLF, AND MOUNTAIN VIEWS!2674 MIRABELLA STREET, HENDERSON | $1,725,000Elegant residence situated behind the guard gates of Terracina in Seven Hills. Comfortable open concept kitchen and family room highlighted by picture windows capturing views. Outdoor living comprised of refreshing innity edge pool, relaxing spa, pool grotto, barbecue island, and strip, golf, and mountain views.Heidi Kasama | kasamagroup.com702.308.7208 | heidi@kasamagroup.com3003 RED ARROW DR, LAS VEGAS, NVLAS VEGAS | $2,450,000Stunning views visible throughout this home. Mountains & golf course are drawn into this home. Custom home built to maximize yard potential for views & a pool area that can be built. Home features formal living & dining room. Kitchen has large eating area that looks out to the yard & views.Delinda Crampton | VegasHomesAvailable.com702.219.3144 | DelindaC@BHHSNV.comSTUNNING HOME IN SEVEN HILLSHENDERSON | $540,000Stunning 2 story home in guard gated Seven Hills. 4 Bed, 3 bath, 3 car garage with a loft on 2nd oor. Magnicent living room with its vaulted ceiling. A bedroom & 3/4 bath is downstairs. Separate living & family rooms with dual sided oating replace. Back yard oasis.JUST LISTEDDelinda Crampton | VegasHomesAvailable.com702.219.3144 | DelindaC@BHHSNV.comA TROPICAL PARADISE IN GREEN VALLEYTHE FOUNTAINS IN HENDERSON | $1,200,000Luxuriously Spacious Custom Home with an Architectural Design Surrounded by a Tropical Paradise. Located in Guard Gated ‘The Fountains.’ Grand Entrance, Beautiful and Dramatic Interior and a Private Back Yard with Pool, Spa, & Waterfall. JUST LISTEDDelinda Crampton | VegasHomesAvailable.com702.219.3144 | DelindaC@BHHSNV.comCONTEMPORARY LIVING AT THE OGDEN DOWNTOWN LAS VEGAS | $375,000Contemporary living right in downtown Las Vegas. Enjoy the stunning views, the modern design, and a carefree lifestyle! 2 Bed/2 bath with open oor plan, generous kitchen with ss appliances, hardwood oors, granite nishes. A beautiful home with sumptuous amenities including rooftop pool, sky deck, ground oor dining.JUST LISTEDMitch Fulfer | www.mitchfulfer.com702.496.9302 | mitch@mitchfulfer.comLISTED FOR SALEQUEENSRIDGE | $789,000Looking for turn key home that is completely updated with all the nest? New Bosch appliances, new black iced granite with all brushed nickel xtures, new paint and carpet as you would expect. Come and enjoy the lifestyle of an all inclusive community with pools, tennis courts, gym, kid’s playpark & basket ball courts.Charlie & Ellen Fahr | www.EllenFahr.com702.595.4881 | EllenLVre@aol.com35 DESERT HIGHLANDS DR. ANTHEM COUNTRY CLUB | $1,200,000Extravagantly Finished Basement-One of A Kind Entertainer’s Dream-Theater Style Setup! 5092 Sf, 1/3 A, Sensational Sunset & Golf Views, Fabulous Innity Edge Pool, Architecturally Pleasing Floorplan, Gourmet Kitchen, Stainless Steel Chef’s Range, Great Room Has Full Wall of Sliders. Outdoor Living Area & Built-In BBQ!Julie Buchi | www.BuchiSells.com702.355.9099 | Julie@BuchiSells.com38 OLYMPIA HILLS CIR, LAS VEGASSOUTHERN HIGHLANDS | $1,895,000One of a kind custom lot on Southern Highlands Prestigious Golf Course, hole #10. Exquisite Strip & Golf Course & Mtn views. Private access and walking distance to the Club House. Amazing opportunity to own one of the nest lots in Southern Highlands. This homesite was previously owned by Southern Highlands Developer.JUST LISTEDRondine Volpert | AllinLasVegasProperty.com702.630.7663 | Rondine4Property@gmail.comTWO STORY IN GUARD GATEDREGENCY AT THE LAKES | $769,900Custom 6 Bed/5 Bath home! 4,990 sqft, solar heated pool & spa! 5 car garage! RV Parking! Large master w/ 2 balconies! Master bath has a Roman style tub & separate shower! Big walk-in closet w/ custom organizers. 1 bed w/ bath downstairs! Huge living, dining, family room w/ replace & wet bar.JUST LISTEDWhat is Your Home Worth?Visit our website for your current home value & view profiles of potential buyers:www.bhhsnv.comEnter address to get your instant market reportWWW.BHHSNV.COMBerkshire Hathaway HomeServices received the highest numerical Equity Score among real estate brands included in the 2016 Harris Poll EquiTrend® Study, which is based on opinion of 41,806 U.S. consumer ages 15 and over surveyed online between January 3 and January 31, 2016. Your opinion may dier. “Highest Ranked” was determined by a pure ranking of a sample of real estate brands. 2018 ©Based on GLVAR/ARMLS and other statistics deemed reliable but not guaranteed. Source: Average Sales Price is based on an analysis of the “2016 Franchise/Independent Breakdown of Real Estate 500” reported by Real Trends in May 2016, using transaction sides and sales volume data of the largest brokers recording at least 25,000 closed transaction sides in 2016, as reported in the 2016 Real Trends 500. ©2018 BHHS Aliates, LLC. An independently owned and operated franchisee of BHHS Aliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeSerivces symbols are registered service marks of HomeSerivces of America, Inc. ®Equal Housing Opportunity. Berkshire Hathaway HomeServices received the highest numerical score among 5 real estate companies for repeat home sellers in the J.D. Power 2017 Home Buyer/Seller Satisfaction Study, based on 5,117 total responses, measuring the perceptions and experiences of customers who bought and/or sold a home between March-April 2017. Your experiences may vary. Visit jdpower.com#4 Ranked Berkshire HathawayHomeServices in North AmericaMitch Fulfer | www.mitchfulfer.com702.496.9302 | mitch@mitchfulfer.comAMAZING SINGLE STORY CUSTOMSPANISH HILLS | $1,170,000Gleaming hardwood oors, kitchen with white Carrera marble, with European designed custom cabinetry, Dornbracht xtures, sub zero, Thermador & glass burning replace. Home boasts 4 bedrooms and 5 bathrooms, pool spa and outdoor kitchen.Julie Buchi | www.BuchiSells.com702.355.9099 | Julie@BuchiSells.comSOUTHERN HIGHLANDS - GUARD GATED SOUTHERN HIGHLANDS | $850,000Incredible corner lot located in Eagles Landing, the premier enclave in Southern Highlands Country Club. Gorgeous views. Southern Highlands is an extraordinary guard gated community with a private golf club, alluring landscaping, 24 hour roving security, spa, state-of-the-art tness center & tennis courts.JUST LISTEDLocal newspapers and weekly or monthly publicaons are a major source of buyer leads. It is extremely important to be listed in these publicaons. Your home will be featured in the exclusive Berkshire Hathaway HomeServices’ secon of the local community newspapers.PRINT MEDIA
32BOTH IN PERSON AND VIRTUAL33Name______________________________Address________________________City______________________ Email_______________________________Is this your rst visit? Yes Are you working with a real estate agent? Yes Are you pre-qualied or pre-approved to buy a home? Yes Would you like me to have a lender contact you? Yes Do you have a home to sell? Yes Would you like a "FREE" Market Analysis on your home? Yes Comments: NoNoNoNoNoNoCARD NAME ZIP HOME CELL PHONE EMAIL YOU HAVE A YOU WILL BE SEW NG? NO WOUW YOU TO RECEIVE NEW VIA NO YOU WITH ANOTHER NO PRICE FEEDBACK ASK ABOUT OUR OPEN HOUSESBOTH IN PERSON AND VIRTUALOPEN HOUSE REGISTRATIONState______ Zip______Phone____________________ DO YOU HAVE A PROPERTY THAT YOU WILL BE SELLING?WOULD YOU LIKE TO RECIEVE NEW LISTING INFORMATION VIA EMAIL?ARE YOU CURRENTLY WORKING WITH ANOTHER AGENT?ASK ABOUT OUR OPEN HOUSESBOTH IN PERSON AND VIRTUALASK ABOUTOUR OPEN HOUSES
33OUR CLIENT PORTALA HIGHER LEVEL OF COMMUNICATION AND TRANSPARENCY!Your Roadmap for your Home SaleThe Details and the CollaboratorsWe also provide all your important documents here too!
34When you’re ready to move forward with your life, but your home is holding you back, that’s where Apex Concierge Services steps in.The curated team of design professionals is trained to see what changes are needed to elevate your home, inside and out, with no cash out of your pocket until it’s sold.Apex is designed to provide painless solutions to maximize your home’s sale price and minimize its time on market.RENOVATION PROJECTS• New flooring• New countertops• Kitchen improvementsCOSMETIC UPDATES• New flooring• New countertops• Kitchen improvementsELITE SERVICES• Painting• Professional staging• DeclutteringAND MUCH MORE!HOME SERVICESTHAT MOVE YOU
35YOUR FOREVER CONCIERGEBy combining the power of today’s technology with the personal touch of a live concierge, FOREVER CONCIERGE powered by MoveEasy breaks the barrier between what has become the norm in customer service to a level unexpected by consumers in today’s digital world. Regardless of whether you are buying, selling, renting, relocating or anything in between, FOREVER CONCIERGE is ready to assist you with every home service you will need for living in and maintaining a home. Services like mortgage, insurance, internet and cable, home security, utilities, painters, landscapers and more. FOREVER CONCIERGE also features a built-in savings calculator to comparison shop and apply exclusive discounts, so you do not have to wonder, “Am I paying too much for this service?” Everything you will need is available on your individual homeowner’s dashboard or through your personal concierge who is always ready to assist you. Since day one, FOREVER CONCIERGE has remained laser-focused on providing homeowners with a seamless homeownership journey. FOREVER CONCIERGE powered by MoveEasy’s goal – to provide you with a lifetime of home experiences that is unparalleled in the industry – today, tomorrow, and FOREVER!
36AGENT VS. IBUYERAGENT VS. IBUYERTHE COST OF CONVENIENCEWorking with an Agent and selling your home on the open market helps bring top value. Closings costs that include Escrow Fee, Title Insurance, Transfer Tax which are typically paid by the seller.of the sales price. This fee is used to pay both the Listing agent and the Selling Agent. Ibuyers do not charge a commission.Ibuyers charge a service fee. This fee is calculated based on the Ibuyers selling fees, holding costs, and other risks associated with the transaction. Agents do not charge these service fees.Traditional Buyers and IBuyers run a thorough inspection of the home. Ibuyers usually require a non-negotiable credit for the repairs they request, while an Agent can negotiate these repairs usually at much lower cost.of mortgage payments and holding costs. Agents usually can not close quickly, but will work to get you top dollar for your home.This is the amount you will walk away with, once the sale of your home is completed.and done, you’ll probably get a lot more by working with an Agent in the open market. The net gain you see here is your Cost of Convenience.* An iBuyer is a real estate investor that uses an automated valuation model (known as an AVM) and other technology to makeiBUYERAGENT$320,000MARKET PRICE $200,000BALANCE$3,721CLOSING COST$19,200 COMMISSION$0SERVICE FEE$500 REPAIRS$2,985 HOLDING COSTS$93,594 NETCost of Convenience$300,000 OFFER PRICE$200,000BALANCE$3,565CLOSING COST$0 COMMISSION$25,500 SERVICE FEE$9,000 REPAIRS$0 HOLDING COSTS$61,935NET$31,659
37COMPREHENSIVEIBUYER PLATFORM
38HOW DO COMMISSIONS WORK?What you need to know about how commissions workAt the Mullin Blankfeld Group at Berkshire Hathaway HomeServices we believe that no two properties and no two client situations are exactly the same, which is why we customize our proposals to best fit the needs of our clients and the homes we help them buy or sell. Here we’ve addressed some of the MOST commonly asked questions from our clients regarding commissions for you so that we can address your concerns and focus on what’s most important: Getting you the RESULTS you WANTAre there “standard” or “normal” commissions and what do you charge? There is no such thing as a “standard” or “normal” commission in the sale of real estate. Commissions and fee structures are set at the brokerage level and each brokerage designs a fee and commission structure that reflects the levels of services and experience that they provide.We encourage you to interview multiple brokerages and/or explore other fee models to make sure you’re finding the services, experience and brokerage that best fits your needs and the property you plan to buy or sell. At The Mullin Blankfeld Group at Berkshire Hathaway HomeServices, we charge either Buyers or Sellers anywhere from 3.0% to 3.5% of the final gross sales price of the home bought or sold at successful closing with no upfront fees. In other words, you don’t pay ANYTHING until you’ve achieved the results that you seek.Am I required as a seller to pay a buyer broker commission?No. While local market customs and standards may vary by market and by Multiple Listing Service, “MLS”. Here at The Mullin Blankfeld Group at Berkshire Hathaway HomeServices and the Las Vegas Association of Realtors MLS, there is no requirement that a seller pay a buyer broker commission, and it won’t be oered inMLS.When you hire us to sell your home, we will complete a comprehensive analysis on the competitive landscape of what incentives other sellers you’re competing against are oering in the marketing of their homes with regards to closing cost incentives, repair incentives and/or incentives to cover the buyers’ brokers’ commissions. Based on this analysis we will make some recommendations for you to be properly positioned with your marketing and pricing strategy so that you have the best chance of achieving the specific results you’ve shared with us.
39HOW DO COMMISSIONS WORK?How do I pay my agent as a Buyer for their services?One of the BEST ways to create a clear agreement for the services and expertise that you seek for the purchase of your next home or investment property is to negotiate a Buyer Brokerage agreement with your agent and broker. The terms outlined in this agreement will be customized to your preferences and will address things like:• How long will this agreement last?• How much commission will my agent earn and when and how will that be paid?• What types of purchases will be subject to this agreement?• What type of properties do I want my agent to seek out and send to me?• How do I want my agent to negotiate for me on my behalf in terms of how closing costs, commissions and fees are handled?• How will my agent/broker handle situations where another client of my agent is seeking the same property as me or is selling the property I’m interested in purchasing (i.e. conflict of interest situations)• How do I cancel the agreement if I don’t get the results I want?Is a Buyer Brokerage Agreement really necessary or required?It is NOW REQUIRED (eective in Las Vegas on 8/1/24), we believe it’s necessary for us to provide 100% commitment to your goals and interests. We’ve been selling homes for over 20 years in Las Vegas and have relationships, resources, expertise and processes that we KNOW WORK in helping our clients get CLEAR on what they REALLY want, find creative and customized solutions to achieve the RESULTS they want, and negotiated the deals that are right for them. In order for us to provide these resources to you with 100% commitment and priority, we need the same level of commitment from you.When you hire us, you will not pay ANYTHING until you’ve successfully closed and own the home that you want and have received the results that you want. We believe in direct, transparent and clear communication with our clients and therefore crafting these customized agreements upfront we believe contributes to amore eective and trusting relationship for all parties involved. Every agreement we write for you will include the terms you need to be successful. Including a credit from the seller to oset the cost of our commission if necessary.
40THE DANGERS OF OVERPRICINGTHE DANGERS OF OVERPRICINGIn an eort to get the highest possible price for your property, you must avoid the consequences of asking too high a price:• Attracting lookers, not legitimate buyers.• Implying that you aren’t motivated to sell.• Reducing the number of showings.• Helping the competition look better.• Risking the failure to appraise, and the buyer not securing a loan.• Being forced ultimately to drop your price below market value.
41THE DANGERS OF OVERPRICINGIn an eort to get the highest possible price for your property, you must avoid the consequences of asking too high a price:• Attracting lookers, not legitimate buyers.• Implying that you aren’t motivated to sell.• Reducing the number of showings.• Helping the competition look better.• Risking the failure to appraise, and the buyer not securing a loan.• Being forced ultimately to drop your price below market value.There is no easy answer but we know that there are significant factors that will aect your final price and time on market.There are 4 major factors in selling your home:Price | Marketing | Terms | Effective Transaction ManagementBecause pricing is one of the most important factors aecting your sale, it is critical to be positioned correctly when you first come on the market. We Can Control:• Price• Condition of your home• Terms oered We Can’t Control:• Location• Competition• Market Conditions92%-10%80%-5%60%Fair Market ValueTiming Your Home SaleWeeks1 2 3 4 5 6 7Activity30%+5%2%+10%Asking Price in Relationship to Fair Market Value% of Prospective Purchasers Who Will Look at PropertyKEY MARKET FACTORSHOW LONG DOES IT TAKE TO SELL A HOME?
42AGENCY RELATIONSHIPSWe can represent you in 3 ways:Listing Agent:As a seller’s agent, we will represent your interests by taking care of your specific needs and providing full disclosure. Buyer’s Agent:During the home purchasing process we represent you, the buyer. As a buyer’s agent we will represent your best interests by moni-toring the transaction from start to finish, meaning that thenbuyer’s agent works solely for the buyer’s best interests.Multiple (Dual) Agent:As a dual agent we represent both the seller and the buyer at the same time, being responsible for the best interests of both parties.
43CIRCLE OF AN ESCROW• Seller Broker & Staff• Tenants Existing In Either Escrow• Sellers Escrow Of Purchase Property• Title Officer• Title Representative• Government Bldg. Permits/Zoning• County Property Taxes• Buyers Bank• Escrow• Home Warranty Company• Loan Funder• Review Appraiser• Investor• Appraiser• Credit Reporting Agencies• Insurance Company• Contractors for Repairs• Roof Inspector• Geological Inspection• Mold Inspection Company• Pool Inspection Company• Physical Inspection Company• Buyer of Buyers Property• Agents Selling Buyers Property• Homeowners Association• Government Retrofits• Natural Hazard Company• Termite Company• Loan Underwriter• Buyers Employer• Lender - Mortgage Broker• Buyers Broker & Staff Circle of an EscrowSELLERSeller’s AgentBuyer’s AgentBUYER22601 Old Canal Road • Yorba Linda, CA 92887LARRY TAIT, Branch Manager949.433.8244714.998.8810larry.tait@bhhscaproperty.com
44OUR RADIO SHOWWWW.LVREALESTATERADIO.COMOUR RADIO SHOW www.LVRealEstateRadio.com
45HOME WARRANTY HOME WARRANTYAs a seller you can protect the equity investment in your home with a Home Warranty. The warranty is a service contract that helps protect you against the high cost of unexpected repairs/replacement of mechanical systems and appliances that fail due to normal wear and tear. A warranty placed during the listing period can eliminate many “out-of-pocket” expenses sellers often experience from unexpected breakdowns and repairs.BENEFITSCoverage while your home is on the market. This means if something goes wrong, you can continue to concentrate your elling your home instead of worrying about repairs.A powerful marketing tool. Your real estate professional will tell you that buyers prefer to buy a house that includes a home warranty. In fact, research shows that 8 out of 10 buyers prefer to buy a warranted home. It ’s an added incentive that gives you the edge and sets your home apart from the competition.Help prevent post-sale disputes. If an unexpected failure occurs in the home after the sale, the buyer will turn to us, not you, to solve the problem.Avoid the worry and inconvenience of dealing with unexpected home repairs. With a Home Warranty, you get reliable protection backed by exceptional service.8 OUT OF 10BUYERS PREFERTO BUY AWARRANTEDHOME
46TURBULENCETURBULENCE• Buyer dies• Buyer loses job• Buyer gets divorce• Buyer buys a new car• Appraisal comes in low• Buyer can’t get gift letter for funds• Buyer’s house falls out of escrow• CC&R’s too prohibitive• Home inspection scares buyer• Property disclosure scares buyer• Seller can’t afford recommended repairs• Buyer has an IRS tax lien• Mortgage company goes broke• Buyer uses a phony Social Security number• Preliminary title report is not approved• Subdivision is not approved for • Buyer lied about income• Buyer failed to disclose unpaid child support• Buyer’s spouse refuses to sign quit claim deed• Buyer thought he/she was divorced• Freeway is going to be built rightSo relax, fasten your seatbelt, and don’tenter the cockpit because I am your pilot and I will land you safely on the ground!financing due to pending litigationSo relax, fasten your seatbelt, and don’t enter the cockpit because I am your pilot and I will land you safely on the ground!
47OUR COMMITMENT TO YOUThere are many factors that go into fully completing a successful sale of a home. We believe our job is to help you make the best decisions along the way and provide you with customized solutions that are right for you. We are here to help you get clear on what you really want, and a plan to get it, in the time you want it, on the best price and terms possible. Along the way we’ll keep you informed on market trends, marketing options, and more so that you can make the most informed decisions possible as circumstances change daily. In addition, you’ll have the benefit of our extensive professional network, developed through years of experience. If you happen to need additional services throughout the process, we’ll work to help you get quality work done at a competitive price. We are committed to comprehensive, customized and high-quality service for our clients’ selling homes, from helping streamline paperwork crafted to limit your liability, to negotiating terms that are right for you, to making sure that everyone is prepared for a successful closing day. That is our commitment to you, and we look forward to being of service. Sincerely, Harvey BlankfeldThe Blankfeld Group
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